Ireland is open for business, and the time to press that ‘Green Button’ is now! That was the message behind Travelzoo’s recent Facebook program, “Rediscovering Ireland,” produced by Travelzoo’s senior editor, Gabe Saglie, and Irish cameraman Paul Daniel. The show, which streamed in October 2021 on Travelzoo’s Facebook page, showcased Ireland’s Halloween festivities as well the early post-pandemic return of international travel to Ireland. It just won a 2022 Think Global Award in the Travel category.
The program was part of a larger multi-media partnership between Travelzoo and Tourism Ireland that also included live TV coverage across the U.S.
Travelzoo Senior Editor Gabe Saglie, "This project was fueled by the energy behind those early signs that international travel to Ireland was finally beginning to rebound. It spotlights some of the places and personalities that make Ireland so special, as well as a top destination for the millions of Travelzoo members around the world. On a personal level, it was a welcome opportunity to get creative, once more, with my friend, Dublin-based videographer Paul Daniel -- this project was the culmination of 1000 miles covered across Ireland in the course of a week, the kind of work trip I look forward to doing again soon! "
The Think Global Awards is celebrating its 5th year of recognizing global success in individuals and organizations and is a sister brand to Think Global Forum, a thought-leadership community that focuses on the diverse aspects of global business across several major industries, including technology, e-commerce, retail and travel.
Alison Metcalfe, Tourism Ireland’s Executive Vice President, North America and Australia/NZ, said, “We are rolling out our Green Button campaign in the United States right now – urging travelers to ‘press the Green Button’ and start planning and booking their long-awaited trip to the island of Ireland. Our partnership with Travelzoo allows us to amplify that message and we are delighted that the great work of Gabe and his crew have been duly recognized with this wonderful award”
Ms. Metcalfe continues, “Pandemic aside, Travelzoo has traveled to Ireland every year for the last decade broadcasting from the St Patrick’s Festival, The Wild Atlantic Way, and Northern Ireland, and we look certainly forward to continuing that relationship and welcoming them back in the months and years ahead.”
We know from our research that there is significant pent-up demand among US travelers to return to the island of Ireland and we hope that this, now award winning, coverage will whet appetites and remind vacationers that a warm welcome awaits in Ireland.
For information on traveling to Ireland please check out www.ireland.com
To view the award winning video www.youtube.com/watch?v=4baeExSVzxg